The concerning rise of the social media DMG

Photo by National Cancer Institute on Unsplash

I call them Dr Menopause Guru (DMG) and I’m watching them on social media and I’m worried.

First of all, have we learned nothing from history – recent or otherwise – about blindly trusting in people who talk a good game? I’m not saying we shouldn’t trust them, I’m just saying we shouldn’t blindly do so. 

Rather than living in some sort of perpetual Groundhog Day of “oh this person really seems trustworthy and credentialed” and handing over our personal power, I’m suggesting we pay attention to experts while also acknowledging that trust takes time to build, these are humans too, and it will be up to our own discernment to decipher who is on-the-take or in-it-to-win-it. (On-the-take, in-it-to-win it people are very good at making it seem like they are not, after all)

I can never be sure of course, but when someone grows a huge following with a 360 approach then takes a hard pivot to talking about hormone therapy for everything, including prev…